Originally published at: Celtic merchandising sales were up 50% over last year after Adidas deal
If you required further evidence that Celtic fans are keeping the club’s coffers healthy, consider this: the club’s Adidas merchandising alone accounted for a whopping £22.6m in revenue. Delving back into yesterday’s plc annual results [Celtic FC], it’s abundantly clear that fans are contributing massively, even during a pandemic. Despite having no games to attend…